A GIRLY FASHION BRAND
A GIRLY FASHION BRAND
Two Homegirls is a fashion brand for girls. The company was founded by two sisters, who are also the founders of the popular blog, Two Sisters Style. The brand offers a wide range of pieces, including dresses, skirts, jeans, and shorts. They also have an online store where customers can purchase their clothing and accessories. The sisters aimed for a recognizable and concise logo, similar to H&M’s logo. To achieve this, they utilized the initials of the words “Two Homegirls.” Additionally, they incorporated a pink color scheme to appeal to their target audience of teenage girls. The final design successfully combines all of these requirements.